Last minute shoppers unite!
I thought I was ahead of the game. But I just checked my list. I haven’t even started shopping for two people on my list, and I need additional gifts for four of them, and stocking stuffers for everyone. According to a
recent study by Compete, Inc., an online market research firm, it’s not just me. Most people have not finished their holiday shopping, and will probably be buying gifts up to the zero hour.
Here are some of the findings.
• Survey respondents have yet to do 54% of their holiday shopping, and plan on doing about one quarter of that shopping the week before Christmas
• 38% of respondents said that they plan to leave a gift for their spouse until the last minute. Only 22% plan to leave a gift for their mother until the last minute
• 78% of respondents have delayed shopping because they can’t find appropriate gifts
• 14% delay shopping because they enjoy doing so at the last minute
Here are five things I like to keep in mind:
1. I will get it done. There’s no need to panic.
2. When in doubt, shop. If I’m stuck on an idea for someone, I resort to the old fashioned browse mode. More often than not I will find something that is perfect that I hadn’t thought of.
3. It really IS the thought that counts. Try as I might, I may not please everyone every time. That’s not about me.
4. People really do love gift cards. They don’t mean I didn’t know what to give, because I choose the retailer or restaurant because I KNOW the person likes it.
5. Last minute shopping fills me with the Christmas spirit! It suddenly feels like Christmas when you’re picking up those fun little surprises at the last minute.
So, last minute shoppers, let’s stop feeling bad about it! Let’s have fun while we’re getting it done!
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