Dress code at Macy’s a good idea.
Macy’s recently announced that their associates will be required to wear basic black, and will be able to take advantage of additional discounts on black clothing. There will be opportunity to personalize the outfit with bits of color. Women can wear a colorful blouse or accessories, and men can wear a colored tie. Most articles I have read always follow that news with stories of employees of other companies who sued because they were “pressured” into buying and wearing the house brand. Most were settled, with employers giving employees a set amount of money to purchase clothing to wear to work.
Here’s my take on this.
Call me old fashioned, but I think a dress code is a good idea for a few reasons.
1. I have wandered around department stores searching for an associate and, except in the dead of winter, it’s tough to tell the shopppers from the workers. This makes it easier for me to find someone to help me, which could improve my shopping experience.
2. Professionally-dressed associates reflect well on the company as a whole. Think about the staff in an elegant restaurant – if they were wearing jeans and concert tees, would the atmosphere be reflective of the menu?
3. Some people need a little help. I am sure Macy’s staff are more aware of fashion and what looks good than some stores’ associates, but even then some people just need a bit of guidance. A dress code brings the not-so-fashionable up to the same level as the oh-so-fashionables.
April 1st, 2007 at 10:06 am
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