Coming in ‘07 – Disney® Shoes at Payless ShoeSource®
The biggest shoe retailer, Payless ShoeSource announced today that they have contracted with Disney to roll out a line of kids shoes next Spring that will feature popular Disney and Disney Pixar® characters. Disney Princess, Power Rangers, Winnie the Pooh and characters from The Incredibles and Finding Nemo. They plan to expand the line in time for back-to-school. Payless has sold Disney shoes for a while now, but the business segment of Walt Disney Company plans to be more closely involved in the entire process, from design to marketing.
Disney, Pixar, Payless ShoeSource, Kids Shoes
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